Hi, I'm Israa

You may first know me as Customised Blanks, but Forever Yours is the next chapter of a journey that has grown alongside my family.

It all began in 2022 after the birth of my first daughter, Yazmin. As a new mum, I searched everywhere for personalised baby clothing that felt special enough to keep forever, but I could never quite find what I had envisioned. So I decided to make it myself.

The little tracksuit set you see here was the very first thing I ever personalised for Yazmin. At the time, I was simply creating something for my own baby. I never imagined that one tiny outfit would change the course of my life.

Not long after, my world became wonderfully full. I was raising Yazmin and Zyna, my two girls under two, and on the very day I walked across the stage to graduate with my double degree in Finance and Accounting, I found out I was pregnant with my third little blessing, Ali.

Life was busy, beautiful and sometimes overwhelming, so my little business took a back seat while I embraced motherhood.

But the dream never left me.

Just over a year ago, I took a leap of faith and invested in my very first embroidery machine.

I realised I no longer wanted to simply personalise baby clothing—I wanted to create keepsakes. Pieces that would be folded away after they were outgrown, opened years later with tears, smiles and stories.

The tiny jumper they came home in. The blanket they couldn't sleep without. The towel from their very first bath. The little things that somehow become the biggest memories.

That dream became Forever Yours.

Every stitch is a reminder that our babies don't stay little forever, but the memories can.

Thank you for allowing me to be a small part of your family's story. It is a privilege I will never take for granted.

some of my beautiful little customers